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Italian influencer star Chiara Ferragni is under investigation for fraud in a charity sale of Pandoro, traditional Christmas rolls, an accusation she denied on Tuesday, citing:sincerity“.
The blogger, famous in the fashion world and followed by almost 30 million subscribers on Instagram, is at the center of a scandal surrounding the sponsorship of a brand of Pandoro, a panettone-like brioche that was launched in November 2022, which suggests this part A Part of the proceeds will be donated to children suffering from bone cancer in the Regina Margherita Hospital in Turin.
Italy’s competition watchdog found last month that buyers had indeed been misled. The profit from the sale of this special edition of the Balocco brand Pandoro brought Chiara Ferragni’s companies more than a million euros, while the company donated a lump sum donation of 50,000 euros to the hospital.
The 36-year-old businesswoman’s lawyer, Giuseppe Iannaccone, confirmed to AFP on Tuesday that his client had been officially cited by the Milan prosecutor’s office in this serious fraud case. “I am calm because I have always acted in good faith and I am sure that this will emerge from the ongoing investigation“, explained Chiara Ferragni in a press release from her lawyer.
In December, the competition watchdog fined two of his companies and Balocco €1.4 million for misleading consumers into believing that buying the “pink Christmas Pandora” would contribute to charity. In a statement, Balocco said:I am very sorry that the initiative was misunderstood by many“.
Chiara Ferragni Arnaque
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