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As Criterion rebrands on its 30th anniversary, are its beloved racing franchises like Burnout falling away in the rearview mirror?

EA is transitioning Criterion Games into a dedicated Battlefield studio, sparking concerns over the future of its racing franchises.

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2110Jul 13 05:29Jul 13 06:29 UTC

The brief

Criterion Games is rebranding on its 30th anniversary. According to PlayFront, EA has shifted the studio's focus, transforming it into a pure Battlefield studio and moving away from its racing game tradition.

Coverage from levelup.com suggests the Need for Speed franchise has been left on "life support" following this decision. Eurogamer.net questions whether beloved series like Burnout are now being left behind as part of this shift.

Future developments center on how EA will manage its racing titles and the specifics of Criterion's new role within the Battlefield series.

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Quick answers

What is Criterion Games' new focus?

According to PlayFront, Criterion Games has become a pure Battlefield studio.

Which racing franchises are mentioned in the coverage?

The coverage mentions Need for Speed and Burnout.

When is this rebranding occurring?

The rebrand is taking place on Criterion's 30th anniversary.

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