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Bola.net – Advances in technology have indeed brought in many resources, especially in the electronic industry such as smart phones. Yup, the name is just smartphone, which when translated means smartphone.

The smartphones available today are not only communication devices, but they also provide a number of practical features to support and facilitate their users. Therefore, various technological advancements are built into smartphones.

Therefore, the establishment of this technology will later affect the performance and price of the smartphone. For those looking for a smartphone with attractive specs at a low price, check out the following three recommendations:

Samsung Galaxy A15. (c) Liputan6.com

Samsung Indonesia officially released the Galaxy A15 Series smartphone in January 2024. Yup, there are two models introduced by Samsung this time, which are the Galaxy A15 and Galaxy A15 5G. According to Samsung, the Samsung A15 series line will come with faster performance.

Samsung A15 with 8GB RAM (additional 8GB RAM) and 128GB storage at a price of IDR 2.8 million. Meanwhile, an additional 8GB RAM (8GB) RAM and 256GB storage are sold for IDR 3.2 million. which is supported by 8GB RAM and can be upgraded with the RAM Plus feature up to 8GB. Then there is the Samsung Galaxy A15 5G with 8GB RAM (additional 8GB RAM) and 256GB storage sold for IDR 3.5 million.

In addition, Samsung also offers a 6.5 inch Super AMOLED screen with a 90 Hz refresh rate and an Infinity U design, to provide a smoother digital experience. Battery capacity is 5,000 mAh supported by 25W fast charging feature. There are other advantages, the Samsung Galaxy A15 offers a wide storage space, namely 128GB or 256GB. One of the functions of the large memory is actually to store various data or files, including movies downloaded from streaming platforms that you want to see while you travel.

Samsung Galaxy A35. (c) Liputan6.com

At the beginning of Ramadan 2024, Samsung introduced the Galaxy A35. For those who love content, this smartphone in the mid-range range is a must. Interestingly, this smartphone has IP67 certification for water and dust resistance.

For cameras, Samsung A35 on the back of the body, there is a layout of three cameras in a vertical row with Flash LED on the right side of the camera. Well, the three cameras are a 50MP main camera with OIS optical stabilization, an 8MP ultrawide camera and a 5MP macro camera. For those who love content, this smartphone is worth relying on.

Then the frame of the Galaxy A35 uses polycarbonate material. Nevertheless, the frame of this mobile phone feels very solid, and gives the impression that it is made of metal. For performance, the Galaxy A35 uses the Exynos 1380 chipset which provides adequate performance for everyday life and is capable of running several popular Android games. This chipset is supported by 8GB RAM and UFS storage with a capacity of 128GB and 256GB, depending on the size used.

Infinix Smart 8. (c) Infinix Smart 8

At the beginning of December last year, the Infinix Smart 8 became one of the smartphones that entered the Indonesian market because it presented a smartphone, with a price of a million, but its features were not a joke- two.

Yup, the 6.6 inch Infinix Smart 8 comes with Full HD+ quality. Even if the screen is not AMOLED, it is worth relying on this smartphone for those who have a small business. For example, if you want to take a product photo and upload it to social media, this smartphone can be trusted.

Why is it so reliable? You see Infinix smart 8 It has a main camera of 13 MP and 8 MP for selfie camera quality. In addition, the Infinix Smart 8 uses a chipset provided by Unisoc Tiger T606 with 12 nanometer manufacturing, with 3GB and 4GB RAM. There is also internal memory storage with capacities of 64GB and 128GB.

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Search State of Sales, carried out by Salesforce, revealed that selling has become more difficult. Sales professionals are adapting to an increasingly competitive world with limited resources. Success goes beyond simple business transactions; it’s about understanding the consumer’s mind and offering personalized, impactful experiences. In this context, Neuromarketing and sales automation through Customer Relationship Management (CRM) systems emerge as fundamental pillars for business growth. And exploring the power of mental triggers in the sales funnel and CRM automation can be the difference in this journey in search of closing more deals.

Attractive colors and images, an emotional call and a repetitive jingle in TV commercials are elements purposely designed with the aim of generating a connection between the brand and the public. This is the impact of Neuromarketing, a discipline that combines cognitive biases and mental triggers, and has revolutionized the way companies understand and influence consumer behavior.

According to the Brazilian Institute of Neuromarketing (IBN), cognitive biases are predictable patterns of thinking that arise due to cognitive limitations, past experiences and contextual influences, and can lead to irrational decisions. People tend to seek and interpret information in a way that confirms their pre-existing beliefs, for example. This is confirmation bias and can lead to a tendency to ignore contrary evidence or give more weight to information that confirms your opinions.

On the other hand, the IBN states that mental triggers are stimuli or signals that activate certain areas of the brain and trigger an emotional or behavioral response. They are designed to influence behavior and purchasing decisions subconsciously through words, images, colors, sounds or even scents that evoke specific emotional associations.

For neurocommunication and neurosales specialist, Mariana Provazi, understanding these biases allows marketers to create strategies that take advantage of these cognitive distortions to positively influence consumer behavior. “Mental triggers are a powerful tool for capturing consumers’ attention and creating emotional connections with brands. They allow us to effectively communicate the benefits of a product or service, through messages and campaigns that resonate deeply with target audiences and influence customers to act in desired ways,” she explains.

The Customer Relationship Management (CRM) model emerged 50 years ago, absorbing marketing concepts only in the 1980s and automation software in the following decades. For Mariana Provazi, today CRM is a crucial solution for companies that want to optimize their relationship with consumers and with the implementation of cognitive biases and mental triggers, this relationship has made decision-making even more efficient, generating a significant increase in sales. “CRM automation focused on the consumer journey and experience has allowed companies to personalize their interactions with customers based on behavioral data and purchase history, increasing the efficiency of strategies in the sales funnel”, highlights the expert.

At Humaniza Comunicação Integrada, of which Mariana Provazi is CEO, the implementation of CRM has already been carried out in more than 20 companies and in six months customers already have the system in full operation with positive results. “During the CRM implementation, we already configured the entire customer journey using Neuromarketing techniques, with cognitive biases and mental triggers, in marketing and sales strategies. And we observed that companies that use the tool with this configuration increased the conversion rate of leads into customers by 10 times, in addition to greater loyalty”, she explains.

Mariana reinforces that in an increasingly competitive business scenario, the intelligent combination of Neuromarketing and sales automation through CRM proves to be a winning strategy for boosting growth and customer loyalty. For the businesswoman, by understanding the power of mental triggers and applying them ethically and strategically, in addition to increasing their sales, companies can also create deeper and lasting connections with their customers. “The future of marketing and sales is driven by cognitive science and technological innovation”, adds Mariana Provazi.

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