“Village Super” goes international and signs a strategic cooperation agreement with the Premier League- Business Times

“Village Super” goes international and signs a strategic cooperation agreement with the Premier League- Business Times

The Guizhou rural basketball game has become popular on mainland social platforms in the past two years, and it will go international. At the 2023 Service Trade Fair series of activities held yesterday evening, Guizhou “Village Super League” and the English Premier League (English Premier League) signed a strategic cooperation agreement in Beijing. The two parties plan to conduct training courses and content interactions, and consider organizing community football friendly matches.

According to Xinhua News Agency, this year’s Service Trade Fair will be held in Beijing from the 2nd to the 6th, and the UK is also the guest country of this year’s Service Trade Fair. Du Tao, the British trade envoy to China, expressed the hope that the signing of the strategic cooperation agreement between the “Village Super League” and the Premier League will be a new starting point for the cooperation between the UK and Guizhou in the fields of football and business, and will continue to expand exchanges in education, technology, tourism and other fields.

As one of the five major European football leagues, the Premier League is at the forefront of the world in terms of event planning and international influence. Hu Zhaoheng, the representative of the Premier League, said that the purity of the “Village Super League” is impressive. The Premier League has rich experience in event operation and brand promotion. sports.

From May 13th to July 29th this year, Rongjiang County (Sanbao Dong Village) in Qiandongnan Miao and Dong Autonomous Prefecture, Guizhou Province held the Hemei Village Football Super League. 20 village-based teams dedicated 98 wonderful games to the audience , Millions of people attended the game, over 50 million people watched online, and the entire network traffic exceeded 30 billion times. Netizens called it “Village Super”.

This “Village Super League” was not only popular in mainland China, but also attracted extensive attention from foreign media and players. British football star Owen, who once played for the Premier League Liverpool team, sent his blessings through a video during the “Village Super League”. In addition, American NBA star Butler also made a special pilgrimage to Taipan Village, Guizhou Province in August.

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(Wang Bao Chen Guanyu)

The post “Cunchao” goes international and signs a strategic cooperation agreement with the Premier League appeared first on Business Times.

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