# CEO Greg Penner say Broncos have yet to consider whether new stadium will have PSLs

> **Newsylist Open Intelligence Dossier** · First detected: 2026-08-12 01:29 UTC · Category: Sports · Sources: 11 · Current Velocity: 9.12

## Executive Summary
Broncos owner Greg Penner wrestles with stadium timeline, land costs and the lingering question of personal seat licenses.

## Intelligence Brief
The Denver Broncos franchise and the city of Denver are at the center of a high‑stakes effort to secure a new stadium, a project that could reshape revenue streams, fan experience and the region’s ability to host marquee events such as the Super Bowl. Owner and CEO Greg Penner’s decisions will determine whether the team captures long‑term financial upside or shoulders costly construction hurdles, while supporters watch for implications on ticket access and local economy. He framed the timeline as a technical and financial challenge, signaling that the ownership group is grappling with land acquisition and design constraints while keeping the 2031 target on the table. The Denver Gazette also captured Penner’s remarks about Super Bowl aspirations tied to the new venue.


Denver Gazette reported Penner speaking about stadium progress, personal seat licenses (PSLs) and Super Bowl expectations, while 9News quoted him describing PSLs as ‘the furthest thing from Penner’s mind.’ The Business Journals disclosed that a price had been revealed for the Broncos’ land purchase next to Burnham Yard, and denverpost.com reiterated the difficulty of opening the venue by 2031. The Business Journals article noted the Burnham Yard site as a strategic location for the proposed arena. Denverpost.com echoed the sentiment that meeting the 2031 deadline remains a formidable task. By the close of coverage, nbcsports.com noted that the Broncos have yet to consider whether the new stadium will incorporate PSLs.


NBC Sports underscored that the PSL question is pending, keeping the financial model open. The ownership team maintains a public commitment to “do everything it takes” to achieve championship goals, but no final stance on PSL pricing or the stadium’s financial model has been announced.

## Verified Facts & Key Claims
### When is the new Broncos stadium planned to open?
Penner said delivering a new stadium by 2031 ‘is not going to be easy’; the 2031 target remains the stated timeline.

### What is the current stance on personal seat licenses for the new venue?
Penner has said PSLs are “the furthest thing from his mind,” and the Broncos have yet to consider incorporating them, according to NBC Sports.

### What financial detail about the stadium site has been disclosed?
The Business Journals reported that a price was revealed for the Broncos’ land purchase next to Burnham Yard, though the amount was not specified in the coverage.

## Key People, Organizations & Locations
We're, Denver, Broncos, Delivering, Greg Penner, CEO Greg Penner, Burnham Yard, PSLs and Super Bowl

## Multi-Source Evidence Table
| Source Outlet | Headline | Published (UTC) | Verification URL |
|---|---|---|---|
| Mile High Report | Broncos Owner and CEO Greg Penner says PSLs are “the furthest thing from our minds right now” | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMi4AJBVV95cUxPNVpNZnU1X3VlZGpyTUJRdFQxaW55dXJSS3ZPX2V3ZjFfWExnemJRUlBBNzhiR29VMmxlaU4xbWNQMko0c0FrR3JyVmxLdnRucU9yQnc1Vno1cGZNQmlCeEhoUk92bks2ZmtRSDVKMHNCaW1rTHZ2ZmFpbzZzbTl1ZzZUcEg5QUdFaHlRT0RLQzRkb3FKR0dua2JOV1B4RV9FdkpwMUpTZWFGZnpSenlSQXVCSU9ObWxIejREcElKMnpreGNqSXZyWWk3aUtPSVRaQkhCZW82SFkyaERndVZueWNCWWJJOTVCclNHS3F2cnRqM1RfbnVmdUJPZUw5d0ZPSEducjgzMUtsdkdMUVAyWWpEVG5Ic2Y5MGViZFhhaDVGRjZsYnp0YVNPeFU2T2ZsOXBrWjIzeVdEOHl6dmF5VHN5NlRDdkt4ZzdMR1VPeVNCTHc1RGN) |
| Newsday | Penner pushes for a 2031 Broncos stadium, not a bigger stake in the Rockies | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMimAFBVV95cUxNdmJ4T29HZDNiTHp1bU9DVkV1Ql9oV01FVG9QaFpaQnY2SFdaTXR4ckc1TlJOZ2ZZMVBZaWFQVzJBOEpPYV83Y2VhWDQtSk80ZzJxVkUzbVVMUWdsNUYxMTJZTkV1ZURFTC1SOXk0Q3A5NGJGYlpEb0VRbTlYNjljYVF5QVEyLVk4RlR6LWpVZVhYSlNzaXJzMw?oc=5) |
| KDVR | Broncos close on concrete property as work continues toward new stadium | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMiogFBVV95cUxNZ0piRG5QZENrZVZjZTNTVV8wTnl2MzlleEg1VVFSdWNhQUY2R2RSSk9KUVhRck5vOU1DSDN5ZzZidVQxNUlneVRkSktsMVVVd0JoQXBGcVR4U0ZwQjRyT1pBWk8yVTBXN01uRURxQWE5Smk4dll2WGdkTW1IZXVFbWp6RG9ESkl2bC1KYWZVcG92WXo0U002QlZyU3FCbkhPMmfSAacBQVVfeXFMT1Y5aE9FaXB0Vk1mVVI0bTBLNVB3VGZEeDBPTTQyOVFOT1p5dFVxRkNpTlo2Q0doZDItTk1xaWl1MDhEUF9fZGNsYUJ5aDA5RERuYTktNkN2QTdfbWtYaHZ0dEoxMktOY0lCX1ZELTFxVld1NVNzZGpldDd3cnVmTmVXRzJ0VkpBM1BLYURWOFVhenNaSldJX1ZWWXAwV2QyMk5nV2ZRWW8?oc=5) |
| The New York Times | Broncos owner: Delivering new stadium by 2031 ‘is not going to be easy’ | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMinwFBVV95cUxNNmd4NWd1RXZlUDAxaWs5M0VmQWpOUFRpeFozLTZkNTFuTm9ycHZfSW9BRUJWc3hPeUdEaW1BaEdJaGo2OUs3cnRtVGFrckJvU3JpdEYwcTBCQS00ZHI4YnFJaklNRnFqS00xMUwxekQxWGhKd1ZvZGJaZzhiZlFwRUlWeWI2NGJWeE9nYWMxd2VYN0p2NnN1VENJN1VEb0E?oc=5) |
| Denver Sports 104.3 The Fan | Greg Penner reiterates the frustrations with new stadium project in Denver | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMiugFBVV95cUxPeUJVM1BXTGt3MzAyeUt6cWJOTUp3OGh5YlFoTWV5N09YWkdncURpN2xKajNmbWFNclZoUGY0VkN1TkRlM2RxWW9ZNS16SWdwZGE3SjBqaDdzb2F4QmFnMm4wdTh0VDFNWUFzU1JVV1ZJSGFZNm1QNjJqOHV6c1h5RHV0UDBubFh5QTJVRFZ1ZmFmV0tfQVJ6TkxsSWJJRUhSdGJpRl9FdURaWGNvXzZVOHhwT1RqQU92UVE?oc=5) |
| Denver Gazette | Broncos owner Greg Penner talks stadium progress, PSLs and Super Bowl expectations | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMiwAFBVV95cUxPN05uRDhXVHQyNU5LUmRsWXROTzg4STQtTGlVdHhvcTVlRkdscHhsTVFISWJDZXlaVC1CcHVMVW9LYUFVeFdBb051WFlndkUtM0tWbGs4eXBBUEtVUW9leDA1OWhVdmJTNjI0QkxmWTBtRTB4elJfZl96cm1feUNGS01mWXFlb0lZa29KYkoxYk4xM2pWdmxWaV9QaExKSFdEdDl3cTNVby0zWFc2VkNOdXpkd3JyZkZncHVOM0lZSjM?oc=5) |
| Denver Broncos | 'We're going to do everything it takes': Owner & CEO Greg Penner details ownership's commitment to winning, championship expectations | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMi9AFBVV95cUxNdnM0bEVGNnBaWE5oVEV6ZlRJWnp3ZHpBbmdlczZrUUhFLXN5RUhpSWhzRGVIaDBYYkY3RG5zMUEwbVFZRnFBMWZQWVlGZWFlanBRTHJTUGZGZm5rVWNpOUl5T0l3aXlVcVdnQjZjdzNYY2cxcFhpUHpuY0FlZk1LOVBNZHJENDd3RFVGRTRVNEZKY2o4ZV9LaUw4MnA0SUF2eXN0dnc0alZkdFoxQmUxdVpyZHpoTFlVUHRpWmFqNHhPMV9RS2dVOWt3VTFKNng4cUl2Z1lJdDNRRTdxa0huNi1xR0NvalVTOWJhWkNrWWFMdTY0?oc=5) |
| 9News | PSLs “furthest thing from Penner’s mind” | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMi3wFBVV95cUxPcWNmLUFiZV9rZ2M4ZnFIZ1VfVUJXS29LQzRENmU3dXZzRHNwbGhwTjd0RXVBUVlBZkNkdDBSc3NXQVY2NHc1eTQ3M3F6YWpDUmRPdXI5RGxaSlByOEpuR3R4ak1WZ21DVTFrNlh6MkFxdEhmalRJZ2ZMRFFHaDVJZHZjc3pPSWwtcTh2WFRWT09pOHBTdTJEN29xVnFoNWZGYk9IelF2X1ZjWW9mUW9TaGdIRXdaVFF5X3N2dnpuUzlUN1FEVDBvdmU4X2FNeFVnUnViSU12akx2VHc3WHkw?oc=5) |
| The Business Journals | Price revealed for Denver Broncos land buy next to Burnham Yard | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMipwFBVV95cUxQWW5xV254M1hRMU9wOWhsWHd3Q3lrVVgza2QyeFBTekM5VkJhTW1aTDRxWXVMZUlPWDhfd2V5VUd0cWg3Wl9hdWNaOVNXSG5TQ2RzQ1hieWEyNllrQmxES21md2ZadTVRVFJTV0RUVGNQeDNIb3VqdlM5c0hPcHREajNrbVp2TGFuNk4zXzlrQWFqdjNFWDZRaWhZbXlSQW1qd1UtSEdiYw?oc=5) |
| denverpost.com | Broncos’ Greg Penner says opening new stadium at Burnham Yard by 2031 ‘is not going to be easy’ | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMigAFBVV95cUxNNDB1Sms2MzQ1SU9zZ2FEcEdOU0NuU2ljSTFZMk1oY0tJVEl3TmxmOE1zRm1JV2NjeGxjNnNITWg1aTJGNGliRjM0NEpvWm5mMXhkVEpxdVFDUFN1MVBmY09iZzV4MnF1eHNzMjF6VjF2WG5PWmhnMnRua0Y3b0pZag?oc=5) |
| nbcsports.com | CEO Greg Penner say Broncos have yet to consider whether new stadium will have PSLs | 2026-08-11 23:57 | [Source Link](https://news.google.com/rss/articles/CBMi3gFBVV95cUxQNjZWV1VZSTZ6OE84ZnA5by1hSlhDVUowb1Y0V2xCWWlNMFd1V0VvQS00WER6RHgyZElhUDFjTU9uY3hRWnhoLUJhNzgwVFpnM1dVaHV5WkktX0hwaXFuZFp3YVRMaGRpT05VVGZhVlVMN0l2WmthWEc5S2xmb2VtWEdaZHJPZFBsYkVCQnM4R2lGSGRmeVFZLXB6R3o1RHNlcDhWSmVmQVB4YWgycEJqMkp6WXg3YWNvOHBHbm1mbjZLei02Vm1zeHFpcU1QQlJlRFZielQtTEw4eVlXNEE?oc=5) |

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