This was the great date of TELVA with Zaragoza

Under the title Spain is in fashionTELVA celebrates this year its 60 birthday with a project that will visit several provinces of our country with the aim of bringing the world of fashion and culture, as well as beauty and lifestyle trends, closer to all readers.

The initiative was launched with a festive day in Zaragozawhere the director of TELVA, Olga Ruizaccompanied by the mayor of the city, Jorge Azconand covered by Nicholas SperoniGeneral Manager and Board Member of Unidad Editorial, and Sergio CobosGeneral Director of Advertising for the Group, has been in charge of disclosing all the details in an act that has taken place in the Courtyard of the Infanta Ibercaja Foundation.

“It is a dream for TELVA to debut with the project Espaa est de moda, TELVA 60sin Zaragoza, a city that always welcomes us with such hospitality and affection”, said Olga Ruiz who has also explained that this “festival celebrates that Spain and Spanish talent are more fashionable today than ever -our history, our culture, our crafts, our fashion, our gastronomy, our wonderful lifestyle”. The only high-end magazine one hundred percent Spanish fill us with pride and inspiration”.

For his part, Jorge Azcon has highlighted:It is an honor to host the 60th anniversary of TELVA in Zaragozaa magazine that has witnessed recent Spanish history and, from a serious, rigorous, serene and attractive point of view, has always addressed in its pages the great debates around feminism, family reconciliation and the world of women. “.

In addition, for three weeks, Zaragozans and visitors will be able to enjoy an exclusive exhibition in the street in which 17 of the covers that have marked the six decades of life of TELVA.

Two Master Classes with experts in Beauty and personal image

This day started at the Aragn room of the Ibercaja building. Here, Paul Amoretti, expert in personal and professional image, directed the workshop “The power of Beauty: The image as a tool for self-awareness”. Later it gave way to Mnica Martnez, make-up artist from the TELVA Beauty School, who under the title “Power your beauty” gave a master make-up workshop.

Fashion and culture, protagonists at the round tables

The event continued with two exclusive round tables held in Fundacin Ibercaja’s Patio de la Infanta. Teresa Fernndez, deputy director of Ibercaja welcomed the attendees who filled the wonderful space.

“From the catwalk to the street: the experts speak” was the title of the first meeting, moderated by Luca Francesch, deputy director of TELVA, which included Lorento Caprile, Juan Carlos Fernndez and Antonio Burillo (brand designers of The 2nd Skin Co) and fashion illustrator Arthur Elena. Interesting topics were addressed such as what remains of the contribution of the great masters of sewing in Spain, the great muses of those designers and the possibility that today they have been replaced by influencers or the slow fashion. The designers of The 2nd Skin Co, pointed out the importance of working honestly, creating versatile pieces, with which a lasting relationship is established: “If you invest in a cocktail dress, you can play with it and wear it with a denim jacket or with some ballerinas and… why not… go to the office of cocktail!” Lorenzo Caprile spoke of his devotion to his client: “My muse in the next client that enters my workshop asking me for a dress” and I remembered that the only sustainable fashion that exists is second-hand.

Arturo Elena, author of the commemorative bag for today’s event, and whose proceeds will go to the Cancer Aid Association, spoke of the importance of relying on the work of fashion designers to paint textures and give expressiveness to their clothes. drawings.

The second round table entitled “Culture and Training that improve lives” was moderated by Natalia Bajo, director of TELVA.com and included the voices of the writer Carmen Posadas and the teacher Carmen Lasala (Director of the Sansuea school in Zaragoza).

During the pleasant conversation the winner of the Planet in 1998, told his love story with literature in a story full of circumstances that led her to her vocation, as well as the readings that fascinated her and that she considers key to her vocation as a writer. She in the same way she complained about the little attention that is devoted to literature in teaching and had the opportunity to contrast this idea with Carmen de Lasala which provided very interesting information about the educational projects carried out by the Sansuea school and which promote the areas of humanities and the motivation to awaken the creative talent of the students.

The party moves to the street: the shops open until 1 in the morning

Encouraged by the music of a DJ, Zaragozans and visitors took to the streets of the city to enjoy a night of shopping. More than thirty shops joined the TELVA party and opened their doors until 1 in the morning.

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Olga Ruiz, director of TELVA, and Jorge Azcn, mayor of Zaragoza, accompanied by Carmen Posadas and Álvaro Cardemil, from Publicidad de Unidad Editorial, did not want to miss this event and toured some stores. In the same way, Carmen Errate, Minister of Economy, Lorezo Caprile, Juan Carlos Fernández, Antonio Burillo and Arturo Elena joined this tour.

Among other stores, Asterisk Shop, Bee Lion, Gallery Carrile, IKKS, Naval, Óptica Andorrana, Inefable, Roche Bobois, Ulloa Ópticos, Agua, Pastelera Ascaso, LiuJo, Tarn Joyeros and Alejandro Moda joined the TELVA party in the capital Aragonese.

The best possible end of party for TELVA in Zaragoza

This festive day could not end without a great party attended by 400 guests. It took place at the headquarters of the Chamber of Commerce in Zaragoza after a private dinner with different representatives of the political, social and cultural life of the city.

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