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The burger chain has existed in Germany for 50 years

WWhile culinary colleagues go to the Munich gourmet temple Tantris for a test dinner, the only thing left for those who are rather unclean in the area is a visit to McDonald’s in the former working-class district of Giesing. After all, the fast-food restaurant is the first McDonald’s in Germany, opened 50 years ago on December 4th. A hamburger cost 95 pfennigs back then. Otherwise there was only cheeseburger, french fries, cola, soda and coffee.

Today McDonald’s is the world market leader in burger chains, with more than 38,000 locations around the world, 1,448 of them in Germany. There should be even more: “We are actively looking for new locations,” said a McDonald’s spokesman for the German press agency. On Friday lunchtime in Giesing, this spirit of optimism rooted in tradition can at least be guessed at. There is no special birthday meal, but the windows and the interior of the anniversary are richly decorated with references to the birthday.

Going to McDonald’s is of course the devil. Although the franchisor has reduced packaging waste over the decades, it is still useful as a memorial to the idiocy of the human race. McDonald’s also catered to the needs of vegetarians. For example, they have good milkshakes on offer, and there are organic apple wedges in foil for children. But what you go to McDonald’s for is still the beef, which incidentally is processed for consumption in Bavaria, more precisely in Günzburg, which was created by Robert Gernhardt.

There is no food culture at McDonald’s

There is no need to explain what beef means for the global climate. The effects of fast food on physical constitution and potency are not quite as clear. The film “Super Size Me” came to desperate results, but was criticized almost as much for its methodology as Streeck von Drosten. However, there are no two opinions when it comes to food culture. That doesn’t exist at McDonald’s, especially not for people who stock up on the weekly market in Munich to show their children the calloused hands of the potato farmers from the surrounding area.

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