Columbia renews its contract for 3 years with the UTMB

This Thursday on the sidelines of the athletes’ press conference for the UTMB which will take place on Friday (6 p.m.), the organization of the Chamoniard event and its title partner, Columbia, announced that they are renewing their partnership for a period of three years. The American group joined the UTMB in 2015 after leaving The North Face, which had accompanied the event since its inception. “We are delighted with the confidence that Columbia has placed in us by renewing its partnership,” explained Catherine Poletti, director of the organization. We have u share the same vision and the same values ​​and also this family vision. We have worked in the same direction to advance the UTMB and share our passion for outdoor sports. The commitment of the Columbia group recognizes the work of our teams. “